Whether you have a large company or are just starting a new business, your telephone system will be crucial in achieving success. You can bet that you will be communicating with most of your potential customers via telephone, so creating a great early impression is crucial.
A modern VoIP phone system could very well give you the edge over your competition. By utilizing your system effectively, you should be able to attract new customers — and grow your business quickly.
On Hold..Use it to Your Advantage!
Let’s face it, we all have been put on hold and forced to listen to music that could lull us to sleep! Typically, you should avoid having a customer on hold. But when it’s unavoidable, you can use the situation to your company’s advantage.
Instead of playing music, have your customers listen to something relevant and informative about your company. The latest VoIP systems also allow you to play customized messages to specific customer groups. For instance, relay your latest offers, products or services.
Customize Your Auto-Attendant
Auto-attendant features allow for a broad level of customization, which you can then use to turn prospective clients into actual ones. You can use your auto-attendant to direct calls to specific departments within your company. There is also a great opportunity to highlight your company’s brand with an advanced auto-attendant system.
Your best bet is to create a simple and short menu system. Use unique greetings and memorable slogans that set your business apart from the competition.
What is click-to-call functionality? Simply, it allows customers to dial directly from your website. You may also want to include a click-to-call telephone number on your online marketing communications, your social media accounts and email signatures. The ease of click to call could be the deciding factor to winning a customer.