Is your small business communicating with a younger generation of a consumers or employees? Statistics show that young adults are entering the professional world trusting and valuing text message communication just as much as phone calls.
What This Means
This means that both consumers and buying groups will feel comfortable handling business communication via text messaging, a cheaper and quicker form of communication that companies, such as Avaya, can switch too.
This level of comfort and trust will allow customer service professionals to text information to clients and customers without offending them. It might be tough to grasp, but 48% of adults from the ages of 18-24 value a text message just as much as a phone call.
The Change
This opinion could change as they get older and start to discuss more important issues, or strengthen as they continue to be comfortable to disseminating information quickly via text.
Business’s who would like to continue the use of Avaya’s services, would be happy to know that the contact center text messaging can be added, managed and leveraged in the same way as other communications channels.
This change in the value of text messaging as a form of proper business communication is one that small businesses and corporations alike will need to consider when thinking about how to communicate most efficiently.
The Pro’s of Text Messaging as Business Communication
- Quicker delivery of messages.
- Young Adults look at new text messages before emails.
- Allows for automated messages.
- Provides a record of messages.
Advanced Communication Systems is a national vendor of Avaya and Cisco
If you have any questions about how Your Small Business can improve Customer Service with Avaya, please contact Advanced Communication
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